F&I and Showroom, Industry Summit 2013

F Idol Contest urn youre trading in most likely has steel rims with hubcaps Well the new vehicle youre buying has full aluminum rims which are great because they are lightweight and we get better gas mileage out of our cars But on the fl ip side theyre not as durable as steel rims and far more costly to replace because you cant repair them Worst case scenario if you hit a pothole in your other vehicle the hubcap would go one way but youd still be driving straight Aluminum rims have to be replaced and they cant be repaired so think about this The City of Detroit just fi led bankruptcy meaning they cant afford to maintain the roads and infrastructure like it is today Just imagine the condition the roads will be in fi ve years from now Just a personal story here My father in law was driving downtown to the Tigers game last week on the I 94 and he hit a pothole The tire and rim had to be replaced Luckily he had our policy which does include roadside assistance so they put a spare on and he made it to the Tiger game in time He came the next day and had it replaced without paying any out ofpocket Candy Serra became the fi rst F Idol contestant to win two categories and tie for a third She serves as an F I manager for Suburban Ford of Sterling Heights Mich which is operated by The Suburban Collection 10 F I and Showroom Industry Summit 2013 expenses and he was home by lunchtime So wouldnt it be worth the extra 10 a month to know that youre going to have the same coverage for the next fi ve years A lot can happen in the next fi ve years Products on Leases Customer Objection This is my fi fth lease and Ive never had a problem before Ill just take my chances Candy I hear you Justin I used to sell cars and believe me if you were my customer coming back for your fi fth vehicle then I would defi nitely take care of a scratch on your rear bumper But what people dont understand is we now have a third party inspection company which completely takes us out of the turn in process and we have no control in the end You said earlier your children would start driving the car in about six months Let me tell you a quick story My husband leased a car a year ago It was a new Escape for his daughter she was 16 years old and a fi rst time driver He purchased the Wear Care because he was concerned about her eating inside the car and leaving stains She ended up backing up into a pole cracking the rear bumper Luckily he had the Wear Care so hes not going to have to pay anything at the end of his lease But think about this when they added her to the insurance policy premiums probably went up Imagine how much it would skyrocket if he had made the insurance claim Key Replacement Customer Objection I cant remember the last time I lost a key to be honest Candy I think we can all relate to this story Its Monday afternoon and youre running late to the birthday party Your kids are running out to the car your wife grabs the potluck dish and youve got the presents Now youre in the car but who has the keys Nobody because theyre in the house on the kitchen table With our plan we offer besides car lockout assistance home lockout assistance We offer roadside assistance towing and emergency travel expense reimbursements with our policy as well With all those other benefi ts combined it relieves an already stressful situation Isnt it worth the extra couple dollars a month to have peace of mind to know that youre covered anytime during the next fi ve years Pictured are category winners for last years contest Standing next to Jeremy Johnston winner of two categories this year is 2012 F Idol winner Dina Wilson